GOOD Thinking: Miki Agrawal, Co-Founder of THINX

Posted on July 07, 2014 by Zack Rosenberg | 0 comments

We recently sat down with the Co-Founder of THINX, Miki Agrawal to discuss their revolutionary underwear with life changing effects. Be sure to visit the collection.

Here at DoGoodBuyUs, our philosophy is that all products should be Good for You, and Good for Others -that’s why we love THINX.  Can you please explain how this applies?

After meeting a young girl in South Africa who was missing school because of her period (or what she called her "week of shame"), Team THINX discovered that 100 million girls around the world are falling behind and dropping out simply because they lack sanitary supplies during menstruation.

We realized that it wasn’t just girls in the developing world that had problems when they had their period, but WE did too! (in the form of leaks, stains, discomfort, embarrassment)! Am I right ladies?!

To solve this, we invented  gorgeous, comfortable, underwear with our innovative THINX technology for us - with the socially conscious concept of providing girls and women in the developing world with 7 washable, reusable pads for every pair sold (via our partnership with AFRIpads), allowing us all to live our lives fully, and shamelessly, every day of the month.

How do AFRIpads benefit developing communities? AFRIpads' mission is ultimately to curb the high rates of menstruation-related absences in African schools. Learn more about what this means and how they do this through education, employment, economic stimulus, and environmental responsibility here.

What are the hidden powers of THINX? We invented and patented THINX QuadTECH™ which are special breathable layers built into the underwear. This technology makes the underwear leak-and-stain resistant, anti-microbial, moisture-wicking, and absorbent (of up to six teaspoons of liquid!)-- all while still looking sexy and beautiful, and feeling comfortable.

THINX comes in a variety of styles – which is your favorite? I personally love the Cheeky. It's great for every day, not just for during my period; it's light, sleek, and panty-line free, but still keeps me protected. We also just started manufacturing a toasted almond (aka “nude color”) version of the Cheeky that will be out in August, which is gorgeous.

What is one last thing you would like to share? We ultimately aim to be THE trusted source for all things feminine hygiene, from underwear to pads/tampons to education, and we will never stop innovating for girls and women around the world. THINX sees a world where no woman is held back by her body. We will work proudly and tirelessly until every single girl has an equal opportunity for the brighter future that she deserves. What I'm really trying to say is... look out, 'cause we've got some really amazing stuff in the pipeline!

Visit the THINX collection, here!

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